Should Communications Major Minor in Business?

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Nicole writes:

Hi, I am writing to ask you for your advice if a business minor is good to have along with a speech communications major. I am interested in the public relations/advertising field. I am not big into politics and government, so I am staying away from that area. However, I have only taken one econ class which was in high school. Do you think that a business minor would be to my advantage or an English or journalism minor? I enjoy writing as well. I would really appreciate it if you could let me know your opinion. Thank you!


The Career Doctor responds:

Let me first disclose my bias. If I ruled the world — or at least the education world — every college student would at least minor in business. No one, and I mean no one, can escape dealing with business concepts, whether in your life or your career. And having at least a minor in business will make that transition from college to career that much smoother, and help you have more success in just about any field.

And even though you are more interested in the “creative” side of advertising and public relations, these career fields are both critical parts of marketing and business strategy, and thus an understanding of these concepts will make your ideas even better.

That said, especially for public relations, a journalism minor would also be a smart choice because in public relations you have to be an excellent communicator. And combining the speech with the journalism would be a powerful one-two punch.

If I were your adviser, I would advocate looking into whether you could accommodate both the business and journalism minors and still graduate on time.

But, as with any decision you make, you should seek advice from others. If you have not done so, seek out professionals in advertising or public relations and ask their advice. These informational interviews are a great tool for building your network and obtaining excellent educational and career advice. And, of course, you should consult with your professors and academic adviser.

Not sure what informational interviewing is all about? Use this free Informational Interviewing Tutorial.

Randall S. Hansen, Ph.D., the Career Doctor
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About The Career Doctor Blog

The Career Doctor Blog provides intelligent and level-headed solutions to job-seeker questions. Updated daily with a new career, college, or job-related question - coupled with a thoughtful response from nationally-recognized career expert Dr. Randall Hansen - The Career Doctor. Have a question that has you stumped? Feel free to email your question, but please know that because of the large volume of emails Dr. Hansen receives that a personal response is often not possible... and that it may take some time for your question to appear in the Career Doctor Blog.
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